Showing posts with label Promotion. Show all posts
Showing posts with label Promotion. Show all posts

Wednesday, January 13, 2021

The Minigolfer's Guide to Marketing

While there is some down time in lockdown why not check out my minigolf marketing ebook - The Minigolfer's Guide to Marketing.

The Minigolfer's Guide to Marketing

Created after years of playing, promoting and consulting the book gives players, courses, federations, associations and clubs a guide to the world of marketing.

You can buy the ebook from Amazon and Kobo.

Friday, September 25, 2020

The Minigolfer's Guide to Marketing

Check out The Minigolfer's Guide to Marketing.

My ebook to help minigolf players better market themselves, their clubs, associations, tournaments and courses is available to purchase from Amazon and Kobo.

The Minigolfer's Guide to Marketing

Wednesday, July 22, 2020

The Minigolfer's Guide to Marketing

It's always nice when I start the day seeing purchases of my minigolf marketing ebook


My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is available to purchase from Amazon and Kobo.

The Minigolfer's Guide to Marketing

Thanks to everyone who has bought a copy, read it, used it and reviewed it.

If you're looking at running a minigolf project do get in touch to see how I can help.


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Check out the Crazy World of Minigolf Tour Newsletter archive and sign-up to receive future editions

Friday, May 01, 2020

The Minigolfer's Guide to Marketing ebook

My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is available to purchase from Amazon and Kobo.


The Minigolfer's Guide to Marketing ebook

A BIG thank you to everyone who has bought a copy of the book since I published it in May 2017. It's very much appreciated.

The Minigolfer's Guide to Marketing

I've been really pleased to see the ebook bought and used by a number of minigolf associations and federations, course owners and managers, bloggers, course reviewers and competition players around the world.

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

Richard Gottfried playing in the World Crazy Golf Championships
Playing in the World Crazy Golf Championships

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

When Emily and I began travelling around the country on our Crazy World of Minigolf Tour there were around 600 courses in the UK. We've now visited 948 courses, including 39 overseas.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing should give federations, associations, clubs and our fellow players ideas, inspiration and support in their marketing efforts.


Much of the guidance could also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.


Buy The Minigolfer's Guide to Marketing ebook on Amazon.

Buy The Minigolfer's Guide to Marketing ebook on Kobo.

While a lot of the minigolf world is out of action, plans are still being drawn up for new courses, work is ongoing to finish courses where permissible, and ideas formulated for when it's safe to get back out on the course. If you'd like to have a chat about competitive socialising, minigolf, marketing, or minigolf marketing do get in touch.

Thursday, April 23, 2020

Happy World Book Day

Today is World Book Day.


Please do check out my minigolf marketing ebook.


My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is now available to purchase from Amazon and Kobo.


Playing in the World Crazy Golf Championships in Hastings
Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

I've been so pleased to see the book bought and used by a number of competition players, course owners and managers, bloggers, course reviewers, minigolf associations and federations around the world.

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Thursday, April 16, 2020

The Big Apple Kiosk at the Mumbles in Swansea

A look at the The Big Apple Kiosk in Swansea.


During our road-trip around the Welsh coast in August 2009 we spent a day playing petanque and crazy golf at the Mumbles in Swansea.


While we were there the strange Big Apple building near the pier caught our eye.

From our seaside travels archive


Looking through our photo archives I found this snap of it in a bit of a state. Apparently it had been hit by a vehicle just days prior to our visit!

The Big Apple Kiosk at the Mumbles in Swansea

Looking online it appears that the kiosk was granted listed building status last year.

The Big Apple kiosk was created in the 1930s as part of a promotional campaign for the Cidertone cider brand and at one time others could be found at seaside locations around the UK.

Unfortunately the Big Apple at the Mumbles is the last one standing.

A return is planned


We haven't been to Swansea since, but it is on our revisit list as there's a new crazy golf venue in the town.

We love visiting Wales and the Welsh coast and can't wait until the coronavirus pandemic is over so we can return.

Monday, August 12, 2019

Minigolf consultancy

As marketing and sales professionals Emily and I use our extensive knowledge and skills in supporting and promoting the game we enjoy as a hobby.


Since 2006 we have visited more than 900 minigolf courses in the UK and overseas. This has given us an insight into many aspects of minigolf, from course operators, pop-ups, competitions, clubs, national associations, international federations, suppliers, designers, builders and technology providers.


North Bay Mini Golf course in Scarborough
At our 900th course visit - the North Bay Mini Golf course in Scarborough

Our involvement in the world of minigolf includes blogging, media relations, sponsorship, course design, advice and consultancy, event organisation and promotion, and participation in tournaments around the world.

The Ham & Egger Files blog contains over 3,000 posts that have attracted 1.5 million page views.

Joe Joe Jim's Crazy Crazy Golf at Fletcher's Arcade in Cofton Hackett, Birmingham
Emily playing at Joe Joe Jim's Crazy Crazy Golf at Fletcher's Arcade in Cofton Hackett, Birmingham

As a volunteer I served three terms on the Executive Committee of the British Minigolf Association and was a member of the World Minigolf Sport Federation’s Marketing and Media Committee for six years.

Mini Golf at Lane7 in Newcastle
Putting at Lane7 in Newcastle

Please do get in touch to find out how we can help with your minigolf, crazy golf and adventure golf activities.

You can also buy my ebook 'The Minigolfer’s Guide to Marketing' on Amazon and Kobo.

Link:
- Marketing consultancy

Related blog posts:
- Minigolf
- Marketing

Player profiles:
- Richard Gottfried
- Emily Gottfried

Wednesday, August 07, 2019

The Minigolfer's Guide to Marketing ebook

My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is now available to purchase from Kobo.


You can also buy The Minigolfer's Guide to Marketing ebook on Amazon.


I've been so pleased to see the book bought and used by a number of competition players, course owners and managers, bloggers, course reviewers, minigolf associations and federations around the world.


As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

World Crazy Golf Championships in Hastings
Playing in the World Crazy Golf Championships in Hastings

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

When Emily and I began travelling around the country on our Crazy World of Minigolf Tour there were around 600 courses in the UK. We've now visited 918 courses, including 39 overseas, and there are still many more for us to play. The game is really booming and not a week goes by without the announcement of a new course opening.

North Bay Mini Golf course in Scarborough
At our 900th course - the North Bay Mini Golf course in Scarborough

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing should give federations, associations, clubs and our fellow players ideas, inspiration and support in their marketing efforts.

Much of the guidance could also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

The Minigolfer's Guide to Marketing is available on Amazon and Kobo
The Minigolfer's Guide to Marketing is available on Amazon and Kobo

A very BIG thank you to everyone who has bought a copy of the book to date. It's very much appreciated.

Links:
The Minigolfer's Guide to Marketing ebook on Amazon
The Minigolfer's Guide to Marketing ebook on Kobo

Related blog posts:
The Minigolfer's Guide to Marketing
- Marketing
- Minigolf

Wednesday, May 01, 2019

The Minigolfer's Guide to Marketing ebook

Marking two years since the publication of my marketing ebook.


Time certainly flies when you're having fun!


Two years ago today I published The Minigolfer's Guide to Marketing, my ebook guide to promoting the brilliant sport of miniature golf.


Richard Gottfried at the World Crazy Golf Championships in Hastings
The Minigolfer's Guide to Marketing could help you wow the crowd in the crazy world of miniature golf

It's amazing how fast the last two years have flown by. I'm so pleased to have seen the book bought and used by a number of competition players, course owners & managers, bloggers, course reviewers, minigolf associations and federations around the world.


As a player with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about. 

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

When Emily and I began travelling around the country on our Crazy World of Minigolf Tour there were around 600 courses in the UK. We've now visited 865 courses, including 38 overseas, and there are still many more for us to visit. The game is really booming and not a week goes by without the announcement of a new course opening.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing should give federations, associations, clubs and my fellow players ideas, inspiration and support in their marketing efforts.

Much of the guidance could also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

A BIG thank you to everyone who has bought a copy of the book to date. It's very much appreciated.

Links:

Tuesday, May 01, 2018

The Minigolfer's Guide to Marketing

Marking a year since the publication of my marketing ebook.


A year ago today I published The Minigolfer's Guide to Marketing, my ebook guide to promoting the great sport of miniature golf.

Richard Gottfried at the World Crazy Golf Championships in Hastings
Find out how to wow the crowd in the crazy world of miniature golf

It's amazing how quickly the last year has flown by and I've been really pleased to see the book bought and used by a number of players, courses, bloggers, associations and federations around the world.


The marketing and communications guide was designed for anyone interested or involved in minigolf. It's certainly a niche title, but an audience and subject I know a lot about. 

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association and World Minigolf Sport Federation.

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

There are a huge amount of stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing should give federations, associations, clubs and fellow players ideas, inspiration and support in their marketing efforts.

A lot of the guidance could also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

Links:

Sunday, September 17, 2017

Have a break...

...have a KitKat.

It looks like this in-store promotion took the brand's tagline literally.

KitKat and Nescafe promotion in Tesco Stockport
Back soon

Related blog posts:
- Funny
- Business
- Marketing
- Chocolate

Links:
- KitKat
- Nescafe

Tuesday, May 02, 2017

The Minigolfer's Guide to Marketing

As a keen marketer, writer and minigolfer I've written an ebook to help promote the great game.

The Minigolfer's Guide to Marketing


You can now buy The Minigolfer's Guide to Marketing on Amazon and Ganxy. There's a preview of the book below.



If you'd like to know more about my marketing work and how I can help please do get in touch via my website.

Tuesday, August 26, 2014

Where is the best Crazy Golf course in Dorset?

"Where is the best Crazy Golf course in Dorset?" - That's the question asked on a new promotional leaflet from the team at three Miniature Golf courses in Dorset.

Promotional leaflet for Dorset Mini Golf courses

Promotional leaflet for Dorset Mini Golf courses

Promotional leaflet for Dorset Mini Golf courses

Promotional leaflet for Dorset Mini Golf courses
A photo of Emily playing at Poole Park's Crazy Golf course appears on the leaflet

Promotional leaflet for Dorset Mini Golf courses
There's a photo of me playing a shot on the 12th hole at Poole Park's Crazy Golf course on the leaflet too

Over the years we've visited all three courses (including the course that was previously in Poole Park) and each is quite different. Rather than answering the question I'd suggest giving them all a play.

Poole Park Crazy Golf
Playing Crazy Golf at Poole Park in October 2010

Boscombe Chine Mini Golf
Emily at Boscombe Chine Mini Golf in July 2013

Sandbanks Crazy Golf
Playing at Sandbanks Crazy Golf in June 2009

On our Crazy World of Minigolf Tour we've visited over 570 courses and quite a few in Dorset. Check out my blog post 'Minigolf and Crazy Golf courses in Dorset' for details of the courses we also played in Weymouth, Bournemouth, Southbourne and Fordingbridge between October 2008 and March 2013.

Some of my most viewed videos on my YouTube Channel are from visits to Poole Park. Check out this 'Pro' shot hole-in-one video.

Many thanks to Mick 'The Man' Gisbourne for sending along the new promotional leaflet.

Crazy Golf at Poole Park in Dorset
Playing the old 9-hole Crazy Golf course at Poole Park in October 2009

Putting Green at Poole Park in Dorset
There's also a grass Putting Green at Poole Park

Emily and I aren't the only Minigolfers adorning a promotional leaflet for a course - Paul 'Johnson Paul Johnson' Johnson and Chris 'Who' Harding are in the flyer for the Quest Krazy Golf course at Merry Hill in Dudley!

For locations, contact information, prices and opening times of the Sandbanks, Poole Park and Boscombe Minigolf courses check out the links below.

Links:
- Sandbanks Crazy Golf
- Poole Park Crazy Golf
- Boscombe Mini Golf

Related blog posts:
- Crazy World of Minigolf Tour - List and links for all Miniature Golf courses visited to date
- Minigolf and Crazy Golf courses in Dorset
- Dorset
- Sanbanks
- Poole Park
- Revisit to Poole Park in Dorset - Crazy Golf & Minigolf
- Boscombe
- A great piece of Minigolf ephemera
Ephemera
Merchandise