Minigolf consultancy

As a marketing professional I use my extensive knowledge and skills in supporting and promoting the game I enjoy as a hobby, a competitive sport and a leisure activity.

My marketing activity sees me work across the minigolf industry, from traditional British seaside crazy golf courses, to new inland adventure golf layouts, competitive socialising venues and within retailtainment.

Since 2006 Emily and I have visited more than 1,000 minigolf courses in the UK and overseas. This has given me an insight into many aspects of minigolf including course operators, pop-ups, competitions, equipment, national associations, international federations, clubs, suppliers, designers, builders and technology providers.

My involvement in the world of minigolf includes blogging, media relations, sponsorship, course design, advice and consultancy, content generation, digital marketing and new technology, event organisation and promotion, and participation in tournaments around the world.

I have consulted on a number of minigolf business concepts in the UK and USA including Princess Parade Crazy Golf in Blackpool; the Filwood Fantastic Mini Golf Club in Knowle West, Bristol; Tea Green Golf in Luton; Burray Crazy Golf in Orkney; Prestwick Putting and Crazy Golf; Portaputt Crazy Golf; Aces Minigolf Gloucester; Southend Pier Crazy Golf; Knaresborough Mini Golf; Glory Holes art-based Crazy Golf in Saltaire; Putting at the Kiosk in Bedford; Visionary Crazy Golf at the London Design Festival, and The Big Mini Golf Tour in Great Yarmouth.

As a volunteer I served three terms on the Executive Committee of the British Minigolf Association and was a member of the World Minigolf Sport Federation’s Marketing and Media Committee for six years.

My sports, games and travel blog at the Ham & Egger Files contains over 5,500 posts that have attracted 3.3 million page views. Read my posts about the next normal rules of minigolf, competitive isolation, social distancing, the boom in minigolf and competitive socialising, artainment, the concept of retailtainment, as well as the increase in shopping mall and garden centre miniature golf courses. You can also sign-up to receive my minigolf enewsletter.

My specialist knowledge and experience in the worlds of minigolf and marketing were demonstrated in InterGame’s discussion of the opportunities and challenges of operating a mini-golf venue amid the Covid-19 pandemic and the Let’s Talk Leisure feature with Briq Bookings.

You can read my top 20 must-do tips for venues in the InterFun Guide for Operators.

As a consultant I contributed to the Guinness World Records 2024.

You can buy my ebook, The Minigolfer’s Guide to Marketing, on Amazon.

Please do get in touch to find out how I can help with your minigolf, crazy golf and adventure golf activities.

The Minigolfer's Guide to Marketing ebook

I published my minigolf marketing ebook seven years ago today.

My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is available to purchase from Amazon.

Don't worry if you don't have a Kindle as you can download the Kindle App on iOS, Android, Mac & PC.

Minigolf Marketing

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

The Crazy World of Minigolf Tour

Emily and I have visited 1,045 courses in the UK and overseas on our Crazy World of Minigolf Tour. When our travels began in 2006 there were around 600 courses in the UK. We've got 40 from that original list left to visit. However, they've been joined by hundreds more new courses opening up across the UK!

The minigolf boom

The game is really booming and new courses are being announced all the time.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing should give federations, associations, courses, clubs and our fellow players ideas, inspiration and support in their marketing efforts.

Much of the guidance could also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

Buy The Minigolfer’s Guide to Marketing ebook on Amazon.

The Minigolfer's Guide to Marketing ebook

You can buy The Minigolfer's Guide to Marketing on Amazon.

My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is available to purchase from Amazon.

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It’s a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I’ve worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

When Emily and I began travelling around the country on our Crazy World of Minigolf Tour there were around 600 courses in the UK. We’ve now visited more than 1,000 courses, including 47 overseas.

My sports, games and travel blog at the Ham & Egger Files contains over 5,400 posts that have attracted 3.2 million page views.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer’s Guide to Marketing should give federations, associations, courses, clubs and fellow players ideas, inspiration and support in their marketing efforts.

Much of the guidance could also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

Buy The Minigolfer’s Guide to Marketing ebook on Amazon.

World Book Day - The Minigolfer's Guide to Marketing

Today is World Book Day.

My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is available to purchase from Amazon.

The Minigolfer's Guide to Marketing

I’ve been really pleased to see the ebook bought and used by a number of minigolf associations and federations, course owners and managers, bloggers, course reviewers and competition players around the world.

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It’s a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I’ve worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

When Emily and I began travelling around the country on our Crazy World of Minigolf Tour there were around 600 courses in the UK. We’ve now visited more than 1,000 courses, including 47 overseas.

My sports, games and travel blog at the Ham & Egger Files contains over 5,400 posts that have attracted 3.1 million page views.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer’s Guide to Marketing should give federations, associations, courses, clubs and fellow players ideas, inspiration and support in their marketing efforts.

Much of the guidance could also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

Buy The Minigolfer’s Guide to Marketing ebook on Amazon.

Other minigolf books

While you're at it I also recommend checking out the following books about miniature golf:

• Amazing Strokes by Gretchen Smith
• Tilting at Windmills: How I Tried to Stop Worrying and Love Sport by Andy Miller
• The Path Behind the Green Jacket by Olivia Prokopová
• 10 Courses for 10 Years by The Putting Penguin
• Mini Golf by photographer Simon Martin

There are a number of other books about the game listed at the Crazy Golf Museum.

Minigolf book - The Minigolfer's Guide to Marketing

Check out my minigolf marketing ebook - The Minigolfer's Guide to Marketing.

Created after years of playing, promoting and consulting the ebook gives players, courses, federations, associations and clubs a guide to the world of marketing.

You can see the reviews, read a sample, and buy The Minigolfer's Guide to Marketing from Amazon.

The Minigolfer's Guide to Marketing

I published my minigolf marketing ebook five years ago today.

The Minigolfer's Guide to Marketing

It's been wonderful to see the guide read and used by a number of associations, federations, course owners and managers, community groups, charities, players and clubs around the world.

The feedback and reviews have been brilliant to see, with some people using the ebook to help them promote other sports too.

You can buy my minigolf marketing ebook on Amazon.

Don't worry if you don't have a Kindle as you can download the Kindle App on iOS, Android, Mac & PC.

The ebook is also available on Kobo.

It's just £1.99.

Minigolf Marketing

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

The Crazy World of Minigolf Tour

Emily and I have visited 983 courses in the UK and overseas on our Crazy World of Minigolf Tour. When our travels began in 2006 there were around 600 courses in the UK.

Minigolf is booming

Minigolf is experiencing a real boom and new courses are being announced and opened all the time.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing gives federations, associations, courses, clubs, groups and fellow players ideas, inspiration and support in their marketing efforts.

Links:

• Minigolf and marketing consultancy
• The Minigolfer's Guide to Marketing on Amazon
• The Minigolfer's Guide to Marketing on Kobo

The Lost City Adventure Golf's Treasure Hunt for Miniature Golf Day

The Lost City Adventure Golf is organising three city-wide treasure hunts to celebrate Miniature Golf Day.

The activity tees-off with a total of 150 golden tokens being hidden in Nottingham, Belfast and Hull on Tuesday 21st September, aka Miniature Golf Day. All three cities are home to a Lost City Adventure Golf centre and each area will have 50 coins to find.

Two pieces of Inca Gold from The Lost City. These are safely tucked away in the vaults of The Crazy Golf Museum

Each of the Inca Gold Coins is worth a free game at The Lost City and the treasure hunt runs until Sunday 26th September.

The Lost City Adventure Golf will be posting clues across social media to help find the gold tokens in the cities.

Visit The Lost City Adventure Golf website for more details.

Miniature Golf Day is the second of the year's two 'minigolf days' and is always on the 21st September. The other day is National Miniature Golf Day. That is always on the second Saturday in May.

It's nice to see a minigolf brand getting involved with Miniature Golf Day and the treasure hunt sounds like it'll be a really fun activity.

Playing in the BMGA English Open minigolf tournament at The Lost City Adventure Golf in 2014

We've played at The Lost City Adventure Golf in Nottingham on our Crazy World of Minigolf Tour, but haven't been to Belfast for a few years and have not yet been to Hull on our travels. We're looking forward to playing at The Lost City's venues in both cities in the future.

Golf Putting Green at Style Carpets in Cleveleys

We spotted this golf putting set-up at Style Carpets in Cleveleys on our recent trip to the seaside town.

The Minigolfer's Guide to Marketing

I published my minigolf marketing ebook four years ago today.

It's been brilliant to see the guide read and used by a number of associations, federations, course owners and managers, players and clubs around the world.

The feedback and reviews have been excellent to see, with some people also using the ebook to help them promote other sports.

You can buy my minigolf marketing ebook on Amazon.

Don't worry if you don't have a Kindle as you can download the Kindle App on iOS, Android, Mac & PC.

The ebook is also available on Kobo.

It's just £1.99.

Minigolf Marketing

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

The Crazy World of Minigolf Tour

Emily and I have visited 958 courses in the UK and overseas on our Crazy World of Minigolf Tour. When our travels began in 2006 there were around 600 courses in the UK. We've got 40 from that original list left to visit.

The minigolf boom

The game is really booming and new courses are being announced all the time.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing should give federations, associations, courses, clubs and our fellow players ideas, inspiration and support in their marketing efforts.

Links:

• Minigolf and marketing consultancy
• The Minigolfer's Guide to Marketing on Amazon
• The Minigolfer's Guide to Marketing on Kobo

The Minigolfer's Guide to Marketing

You can buy my minigolf marketing ebook on Amazon.

Don't worry if you don't have a Kindle as you can download the Kindle App on iOS, Android, Mac & PC.

The ebook is also available on Kobo.

It's just £1.99.

Minigolf marketing

I've been so pleased to see the book bought and used by a number of competition players, course owners and managers, bloggers, course reviewers, minigolf associations and federations around the world since I published the guide in 2017.

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

The Crazy World of Minigolf Tour

Emily and I have visited 956 courses in the UK and overseas on our Crazy World of Minigolf Tour. When our travels began in 2006 there were around 600 courses in the UK. We've got 40 from that original list left to visit.

The minigolf boom

The game is really booming and new courses are being announced all the time!

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing should give federations, associations, courses, clubs and our fellow players ideas, inspiration and support in their marketing efforts.

Sports marketing

Much of the guidance can also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

Links:

• The Minigolfer's Guide to Marketing on Amazon
• The Minigolfer's Guide to Marketing on Kobo
• Minigolf and marketing consultancy

World Book Day 2021

Happy World Book Day!

Today is World Book Day. To mark the occasion check out my minigolf marketing ebook - The Minigolfer's Guide to Marketing.

Created after years of playing, promoting and consulting the ebook gives players, courses, federations, associations and clubs a guide to the world of marketing.

You can buy The Minigolfer's Guide to Marketing from Amazon and Kobo.

Other minigolf books

While you're at it I also recommend checking out the following books about miniature golf:

• Amazing Strokes by Gretchen Smith
• Tilting at Windmills: How I Tried to Stop Worrying and Love Sport by Andy Miller
• The Path Behind the Green Jacket by Olivia Prokopová
• 10 Courses for 10 Years by The Putting Penguin
• Mini Golf by photographer Simon Martin

There are a number of other books about the game listed at the Crazy Golf Museum.

The Minigolfer's Guide to Marketing

While there is some down time in lockdown why not check out my minigolf marketing ebook - The Minigolfer's Guide to Marketing.

Created after years of playing, promoting and consulting the book gives players, courses, federations, associations and clubs a guide to the world of marketing.

You can buy the ebook from Amazon and Kobo.

The Minigolfer's Guide to Marketing

Check out The Minigolfer's Guide to Marketing.

My ebook to help minigolf players better market themselves, their clubs, associations, tournaments and courses is available to purchase from Amazon and Kobo.

The Minigolfer's Guide to Marketing

It's always nice when I start the day seeing purchases of my minigolf marketing ebook

My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is available to purchase from Amazon and Kobo.

Thanks to everyone who has bought a copy, read it, used it and reviewed it.

If you're looking at running a minigolf project do get in touch to see how I can help.

------------

Check out the Crazy World of Minigolf Tour Newsletter archive and sign-up to receive future editions

The Minigolfer's Guide to Marketing ebook

My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is available to purchase from Amazon and Kobo.

A BIG thank you to everyone who has bought a copy of the book since I published it in May 2017. It's very much appreciated.

I've been really pleased to see the ebook bought and used by a number of minigolf associations and federations, course owners and managers, bloggers, course reviewers and competition players around the world.

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

Playing in the World Crazy Golf Championships

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

When Emily and I began travelling around the country on our Crazy World of Minigolf Tour there were around 600 courses in the UK. We've now visited 948 courses, including 39 overseas.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing should give federations, associations, clubs and our fellow players ideas, inspiration and support in their marketing efforts.

Much of the guidance could also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

Buy The Minigolfer's Guide to Marketing ebook on Amazon.

Buy The Minigolfer's Guide to Marketing ebook on Kobo.

While a lot of the minigolf world is out of action, plans are still being drawn up for new courses, work is ongoing to finish courses where permissible, and ideas formulated for when it's safe to get back out on the course. If you'd like to have a chat about competitive socialising, minigolf, marketing, or minigolf marketing do get in touch.

Happy World Book Day

Today is World Book Day.

Please do check out my minigolf marketing ebook.

My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is now available to purchase from Amazon and Kobo.

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

I've been so pleased to see the book bought and used by a number of competition players, course owners and managers, bloggers, course reviewers, minigolf associations and federations around the world.

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

The Big Apple Kiosk at the Mumbles in Swansea

A look at the The Big Apple Kiosk in Swansea.

During our road-trip around the Welsh coast in August 2009 we spent a day playing petanque and crazy golf at the Mumbles in Swansea.

While we were there the strange Big Apple building near the pier caught our eye.

From our seaside travels archive

Looking through our photo archives I found this snap of it in a bit of a state. Apparently it had been hit by a vehicle just days prior to our visit!

Looking online it appears that the kiosk was granted listed building status last year.

The Big Apple kiosk was created in the 1930s as part of a promotional campaign for the Cidertone cider brand and at one time others could be found at seaside locations around the UK.

Unfortunately the Big Apple at the Mumbles is the last one standing.

A return is planned

We haven't been to Swansea since, but it is on our revisit list as there's a new crazy golf venue in the town.

We love visiting Wales and the Welsh coast and can't wait until the coronavirus pandemic is over so we can return.

Minigolf consultancy

As marketing and sales professionals Emily and I use our extensive knowledge and skills in supporting and promoting the game we enjoy as a hobby.

Since 2006 we have visited more than 900 minigolf courses in the UK and overseas. This has given us an insight into many aspects of minigolf, from course operators, pop-ups, competitions, clubs, national associations, international federations, suppliers, designers, builders and technology providers.

At our 900th course visit - the North Bay Mini Golf course in Scarborough

Our involvement in the world of minigolf includes blogging, media relations, sponsorship, course design, advice and consultancy, event organisation and promotion, and participation in tournaments around the world.

The Ham & Egger Files blog contains over 3,000 posts that have attracted 1.5 million page views.

Emily playing at Joe Joe Jim's Crazy Crazy Golf at Fletcher's Arcade in Cofton Hackett, Birmingham

As a volunteer I served three terms on the Executive Committee of the British Minigolf Association and was a member of the World Minigolf Sport Federation’s Marketing and Media Committee for six years.

Putting at Lane7 in Newcastle

Please do get in touch to find out how we can help with your minigolf, crazy golf and adventure golf activities.

You can also buy my ebook 'The Minigolfer’s Guide to Marketing' on Amazon and Kobo.

Link:
- Marketing consultancy

Related blog posts:
- Minigolf
- Marketing

Player profiles:
- Richard Gottfried
- Emily Gottfried

The Minigolfer's Guide to Marketing ebook

My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is now available to purchase from Kobo.

You can also buy The Minigolfer's Guide to Marketing ebook on Amazon.

I've been so pleased to see the book bought and used by a number of competition players, course owners and managers, bloggers, course reviewers, minigolf associations and federations around the world.

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

Playing in the World Crazy Golf Championships in Hastings

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

When Emily and I began travelling around the country on our Crazy World of Minigolf Tour there were around 600 courses in the UK. We've now visited 918 courses, including 39 overseas, and there are still many more for us to play. The game is really booming and not a week goes by without the announcement of a new course opening.

At our 900th course - the North Bay Mini Golf course in Scarborough

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing should give federations, associations, clubs and our fellow players ideas, inspiration and support in their marketing efforts.

Much of the guidance could also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

The Minigolfer's Guide to Marketing is available on Amazon and Kobo

A very BIG thank you to everyone who has bought a copy of the book to date. It's very much appreciated.

Links:
- The Minigolfer's Guide to Marketing ebook on Amazon
- The Minigolfer's Guide to Marketing ebook on Kobo

Related blog posts:
- The Minigolfer's Guide to Marketing
- Marketing
- Minigolf

The Minigolfer's Guide to Marketing ebook

Marking two years since the publication of my marketing ebook.

Time certainly flies when you're having fun!

Two years ago today I published The Minigolfer's Guide to Marketing, my ebook guide to promoting the brilliant sport of miniature golf.

The Minigolfer's Guide to Marketing could help you wow the crowd in the crazy world of miniature golf

It's amazing how fast the last two years have flown by. I'm so pleased to have seen the book bought and used by a number of competition players, course owners & managers, bloggers, course reviewers, minigolf associations and federations around the world.

Check out the Amazon listing for The Minigolfer's Guide to Marketing to read a preview and see reviews of the book.

As a player with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about. 

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

When Emily and I began travelling around the country on our Crazy World of Minigolf Tour there were around 600 courses in the UK. We've now visited 865 courses, including 38 overseas, and there are still many more for us to visit. The game is really booming and not a week goes by without the announcement of a new course opening.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing should give federations, associations, clubs and my fellow players ideas, inspiration and support in their marketing efforts.

Much of the guidance could also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

A BIG thank you to everyone who has bought a copy of the book to date. It's very much appreciated.

Links:

- The Minigolfer's Guide to Marketing on Amazon
- RG Marketing & Events
- Minigolf Consultancy

Related blog posts:
- Minigolf
- Marketing
- Exhibition Minigolf
- Richard Gottfried's minigolf player profile
- The Crazy World of Minigolf - the story so far