Merry Skipmas!

You know it's really getting festive in Stockport as soon as you see the Cheadle Skip Hire Christmas Skip Tree go up in Adswood!

Crazy Golf at the Summer of Sport in the City of London

Pop-up Crazy Golf will be one of the sports on offer at the Summer of Sport in the City.

You can play Crazy Golf in Aldgate Square daily between 11am and 9pm from Monday 1st July to Sunday 11th August.

Swingers Crazy Golf will also be holding a Summer Party at their venue at Brown's Buildings on Friday 9th August.

Check out the Sport in the City website for more information of the events taking place across the five Business Improvement Districts (BIDs) in the city of London.

The Minigolfer's Guide to Marketing ebook

I published my minigolf marketing ebook seven years ago today.

My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is available to purchase from Amazon.

Don't worry if you don't have a Kindle as you can download the Kindle App on iOS, Android, Mac & PC.

Minigolf Marketing

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

The Crazy World of Minigolf Tour

Emily and I have visited 1,045 courses in the UK and overseas on our Crazy World of Minigolf Tour. When our travels began in 2006 there were around 600 courses in the UK. We've got 40 from that original list left to visit. However, they've been joined by hundreds more new courses opening up across the UK!

The minigolf boom

The game is really booming and new courses are being announced all the time.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing should give federations, associations, courses, clubs and our fellow players ideas, inspiration and support in their marketing efforts.

Much of the guidance could also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

Buy The Minigolfer’s Guide to Marketing ebook on Amazon.

The Minigolfer's Guide to Marketing ebook

You can buy The Minigolfer's Guide to Marketing on Amazon.

My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is available to purchase from Amazon.

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It’s a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I’ve worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

When Emily and I began travelling around the country on our Crazy World of Minigolf Tour there were around 600 courses in the UK. We’ve now visited more than 1,000 courses, including 47 overseas.

My sports, games and travel blog at the Ham & Egger Files contains over 5,400 posts that have attracted 3.2 million page views.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer’s Guide to Marketing should give federations, associations, courses, clubs and fellow players ideas, inspiration and support in their marketing efforts.

Much of the guidance could also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

Buy The Minigolfer’s Guide to Marketing ebook on Amazon.

World Book Day - The Minigolfer's Guide to Marketing

Today is World Book Day.

My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is available to purchase from Amazon.

The Minigolfer's Guide to Marketing

I’ve been really pleased to see the ebook bought and used by a number of minigolf associations and federations, course owners and managers, bloggers, course reviewers and competition players around the world.

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It’s a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I’ve worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

When Emily and I began travelling around the country on our Crazy World of Minigolf Tour there were around 600 courses in the UK. We’ve now visited more than 1,000 courses, including 47 overseas.

My sports, games and travel blog at the Ham & Egger Files contains over 5,400 posts that have attracted 3.1 million page views.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer’s Guide to Marketing should give federations, associations, courses, clubs and fellow players ideas, inspiration and support in their marketing efforts.

Much of the guidance could also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

Buy The Minigolfer’s Guide to Marketing ebook on Amazon.

Other minigolf books

While you're at it I also recommend checking out the following books about miniature golf:

• Amazing Strokes by Gretchen Smith
• Tilting at Windmills: How I Tried to Stop Worrying and Love Sport by Andy Miller
• The Path Behind the Green Jacket by Olivia Prokopová
• 10 Courses for 10 Years by The Putting Penguin
• Mini Golf by photographer Simon Martin

There are a number of other books about the game listed at the Crazy Golf Museum.

Minigolf book - The Minigolfer's Guide to Marketing

Check out my minigolf marketing ebook - The Minigolfer's Guide to Marketing.

Created after years of playing, promoting and consulting the ebook gives players, courses, federations, associations and clubs a guide to the world of marketing.

You can see the reviews, read a sample, and buy The Minigolfer's Guide to Marketing from Amazon.

The Minigolfer's Guide to Marketing

Check out my minigolf marketing ebook - The Minigolfer's Guide to Marketing.

The Minigolfer's Guide to Marketing

Created after years of playing, promoting and consulting in the world of minigolf, the ebook gives players, courses, federations, associations and clubs a guide to the world of marketing.

You can see a preview, read the reviews, and buy The Minigolfer's Guide to Marketing from Amazon.

The Minigolfer's Guide to Marketing

I published my minigolf marketing ebook five years ago today.

The Minigolfer's Guide to Marketing

It's been wonderful to see the guide read and used by a number of associations, federations, course owners and managers, community groups, charities, players and clubs around the world.

The feedback and reviews have been brilliant to see, with some people using the ebook to help them promote other sports too.

You can buy my minigolf marketing ebook on Amazon.

Don't worry if you don't have a Kindle as you can download the Kindle App on iOS, Android, Mac & PC.

The ebook is also available on Kobo.

It's just £1.99.

Minigolf Marketing

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

The Crazy World of Minigolf Tour

Emily and I have visited 983 courses in the UK and overseas on our Crazy World of Minigolf Tour. When our travels began in 2006 there were around 600 courses in the UK.

Minigolf is booming

Minigolf is experiencing a real boom and new courses are being announced and opened all the time.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing gives federations, associations, courses, clubs, groups and fellow players ideas, inspiration and support in their marketing efforts.

Links:

• Minigolf and marketing consultancy
• The Minigolfer's Guide to Marketing on Amazon
• The Minigolfer's Guide to Marketing on Kobo

The best Christmas tree I've seen so far this year

We spotted this marvellous Christmas tree made out of skips as we passed by Cheadle Skip Hire on Friday evening!

A Christmas tree at Cheadle Skip Hire

Yarmouth Stores in Lowestoft

We saw this nice old shop doorway tile mosaic advertising Yarmouth Stores while in Lowestoft last month.

The company was incorporated in 1898 and is still trading today. Check out the Yarmo website for more information.

Let's Talk Leisure with Briq Bookings

Let's Talk Leisure with Marketing Consultant Richard Gottfried.

I was recently interviewed by Steven Helder from Briq Bookings for their Let's Talk Leisure series with people in the world of leisure and entertainment.

Check out the discussion at Let's Talk Leisure with Marketing Consultant Richard Gottfried.

You can find out more about how Briq Bookings are helping leisure and entertainment businesses improve the online booking journey for their customers on the Briq Bookings website.

The Minigolfer's Guide to Marketing

I published my minigolf marketing ebook four years ago today.

It's been brilliant to see the guide read and used by a number of associations, federations, course owners and managers, players and clubs around the world.

The feedback and reviews have been excellent to see, with some people also using the ebook to help them promote other sports.

You can buy my minigolf marketing ebook on Amazon.

Don't worry if you don't have a Kindle as you can download the Kindle App on iOS, Android, Mac & PC.

The ebook is also available on Kobo.

It's just £1.99.

Minigolf Marketing

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

The Crazy World of Minigolf Tour

Emily and I have visited 958 courses in the UK and overseas on our Crazy World of Minigolf Tour. When our travels began in 2006 there were around 600 courses in the UK. We've got 40 from that original list left to visit.

The minigolf boom

The game is really booming and new courses are being announced all the time.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing should give federations, associations, courses, clubs and our fellow players ideas, inspiration and support in their marketing efforts.

Links:

• Minigolf and marketing consultancy
• The Minigolfer's Guide to Marketing on Amazon
• The Minigolfer's Guide to Marketing on Kobo

The Minigolfer's Guide to Marketing

You can buy my minigolf marketing ebook on Amazon.

Don't worry if you don't have a Kindle as you can download the Kindle App on iOS, Android, Mac & PC.

The ebook is also available on Kobo.

It's just £1.99.

Minigolf marketing

I've been so pleased to see the book bought and used by a number of competition players, course owners and managers, bloggers, course reviewers, minigolf associations and federations around the world since I published the guide in 2017.

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

The Crazy World of Minigolf Tour

Emily and I have visited 956 courses in the UK and overseas on our Crazy World of Minigolf Tour. When our travels began in 2006 there were around 600 courses in the UK. We've got 40 from that original list left to visit.

The minigolf boom

The game is really booming and new courses are being announced all the time!

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing should give federations, associations, courses, clubs and our fellow players ideas, inspiration and support in their marketing efforts.

Sports marketing

Much of the guidance can also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

Links:

• The Minigolfer's Guide to Marketing on Amazon
• The Minigolfer's Guide to Marketing on Kobo
• Minigolf and marketing consultancy

World Book Day 2021

Happy World Book Day!

Today is World Book Day. To mark the occasion check out my minigolf marketing ebook - The Minigolfer's Guide to Marketing.

Created after years of playing, promoting and consulting the ebook gives players, courses, federations, associations and clubs a guide to the world of marketing.

You can buy The Minigolfer's Guide to Marketing from Amazon and Kobo.

Other minigolf books

While you're at it I also recommend checking out the following books about miniature golf:

• Amazing Strokes by Gretchen Smith
• Tilting at Windmills: How I Tried to Stop Worrying and Love Sport by Andy Miller
• The Path Behind the Green Jacket by Olivia Prokopová
• 10 Courses for 10 Years by The Putting Penguin
• Mini Golf by photographer Simon Martin

There are a number of other books about the game listed at the Crazy Golf Museum.

The Minigolfer's Guide to Marketing

While there is some down time in lockdown why not check out my minigolf marketing ebook - The Minigolfer's Guide to Marketing.

Created after years of playing, promoting and consulting the book gives players, courses, federations, associations and clubs a guide to the world of marketing.

You can buy the ebook from Amazon and Kobo.

London, Paris, New York but mostly Stockport

Shawfield Line Marking Specialists Ltd. is a business that operates in Stockport and some less exotic locations like London, Paris and New York.

Crazy Golf in Fleet, Hampshire

There was a pop-up crazy golf course in Fleet, Hampshire yesterday.

Fleet's Business Improvement District arranged for a pop-up crazy golf course to be a part of a fun day in Fleet town centre yesterday.

   

Pop-up minigolf

During the summer Lincoln Business Improvement Group created Cornhill Cove, a seaside-style pop-up crazy golf, street food and drinking area in the city centre.

It was one of a number of pop-up minigolf courses we've seen over the last 14 years.

Retailtainment

Minigolf has grown in popularity in the last eight years and has moved from only being a traditional outdoor seaside summer activity to become a year-round game that can be played indoors, outdoors and at pretty much any time of the day.

A number of high streets, retail parks and shopping malls are now home to minigolf courses, with more new venues planned to open.

Minigolf is also a popular addition to boost footfall and create awareness and much like in the Fleet and Lincoln examples is a way to attract people to a location.

Businesses also use portable and temporary minigolf layouts for product launches and promotions.

Competitive socialising

Before the pandemic the phrase 'competitive socialising' had become a popular way to describe going out, with lots of new operators catering to the demand of a public who wanted to compete at something while eating and drinking in a nice setting.

Whether it was table tennis, darts, shuffleboard, bingo, tenpin bowling, arcade games, or minigolf, people were finding new ways to quench their thirst, have fun and compete without signing-up to a full sports league or taking things too seriously.

There are still new competitive socialising venues opening during the pandemic, including the new Roxy Ball Room at Withy Grove in Manchester.

Minigolf in the time of Coronavirus

Take a look at my blog posts about minigolf and competitive socialising in the time of coronavirus and social distancing.

You can also watch episode 1 of the InterGame Video Insights on Minigolf in the time of Covid-19.

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Minigolf marketing

With over twenty years of marketing and sales experience Emily and I offer consultancy services to people and businesses looking to set-up miniature golf courses, review their operations, hole designs, contests, tournaments and more.

Do get in touch for a chat to see how we can help and work together.

You can also buy my minigolf marketing ebook on Amazon and Kobo.

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Join our Crazy World of Minigolf Tour enewsletter mailing list

The Minigolfer's Guide to Marketing

Check out The Minigolfer's Guide to Marketing.

My ebook to help minigolf players better market themselves, their clubs, associations, tournaments and courses is available to purchase from Amazon and Kobo.

The Minigolfer's Guide to Marketing

It's always nice when I start the day seeing purchases of my minigolf marketing ebook

My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is available to purchase from Amazon and Kobo.

Thanks to everyone who has bought a copy, read it, used it and reviewed it.

If you're looking at running a minigolf project do get in touch to see how I can help.

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Check out the Crazy World of Minigolf Tour Newsletter archive and sign-up to receive future editions

The Minigolfer's Guide to Marketing ebook

My ebook to help minigolf players better market themselves, their clubs, tournaments and courses is available to purchase from Amazon and Kobo.

A BIG thank you to everyone who has bought a copy of the book since I published it in May 2017. It's very much appreciated.

I've been really pleased to see the ebook bought and used by a number of minigolf associations and federations, course owners and managers, bloggers, course reviewers and competition players around the world.

As a minigolfer with over a decade of experience as a tournament competitor and years of experience in marketing and communications I designed the guide so that anyone interested or involved in minigolf could help promote the game. It's a niche title, but an audience and subject I know a lot about.

Playing in the World Crazy Golf Championships

Writing the book was brilliant and enabled me to bring two areas of my life together. I've worked in marketing since 2003 and have played minigolf since I was a child. Stepping up to compete on the national minigolf tour circuit and in international tournaments opened my eyes to the potential of the game. I’ve also had the honour of serving on the committees of the British Minigolf Association (BMGA) and the World Minigolf Sport Federation (WMF).

Minigolf is a sport for all. People of all ages, sexes, backgrounds and abilities can pick up a putter and play the game.

When Emily and I began travelling around the country on our Crazy World of Minigolf Tour there were around 600 courses in the UK. We've now visited 948 courses, including 39 overseas.

There are a huge amount of interesting and fun stories to tell and positive aspects to highlight to potential players, the media, sponsors and the wider sporting community. The Minigolfer's Guide to Marketing should give federations, associations, clubs and our fellow players ideas, inspiration and support in their marketing efforts.

Much of the guidance could also be applied to a number of other sports clubs and organisations to help raise their profile and boost memberships.

Buy The Minigolfer's Guide to Marketing ebook on Amazon.

Buy The Minigolfer's Guide to Marketing ebook on Kobo.

While a lot of the minigolf world is out of action, plans are still being drawn up for new courses, work is ongoing to finish courses where permissible, and ideas formulated for when it's safe to get back out on the course. If you'd like to have a chat about competitive socialising, minigolf, marketing, or minigolf marketing do get in touch.