The other Happy Shopper in Burton-on-Trent

A visit to a Happy Shopper shop in Burton-on-Trent.

Last October we drove home via Burton upon Trent to take a look at a Happy Shopper shop. We're lucky we did as the shop was in the process of being gutted as it's now closed. The business was being moved to a new premises over the road, where some of the old branded shelving is now in use.

Shortly after arriving home we found out the town was home to another Happy Shopper shop! We made sure to visit that one - S & A Singh on Sydney Street - at the next opportunity.

That came about on our recent trip to East Anglia where we were able to stop off in Burton-on-Trent en route to Northampton.

It was nice to see the Happy Shopper branding on the shopfront and there was a lot of it on the shelving inside.

We had a chat to the shopkeeper who had run the Happy Shopper for over 30 years and let him know we appreciated the nostalgia his shop created.

Happy Shopper shops

We've felt very nostalgic during the pandemic and one of the old brands from our childhood we thought about was 'Happy Shopper' - the name alone conjures up images of the 1980's.

A sign at the Pleasant News Happy Shopper in Wisbech (2021)

The Happy Shopper branding was changed in the year 2000 and I think it lost a lot of its charm and individuality. Many of the former Happy Shopper stores were rebranded as Premier shops.

We didn't think there would be many - or any - of the original orange and yellow branded shops still around, but we were proven wrong when we saw one in Preston in September 2020.

Since then we've been lucky enough to spot and snap a few more.

Take a look at my posts about other Happy Shopper shops in:

• Preston
• Sheffield (Sharrow Lane)
• Sheffield (Page Hall Road)
• Ilkeston
• Hitchin
• Ashwellthorpe
• Ormesby St Margaret
• Lowestoft (2011)
• Lowestoft (2021)
• Wisbech
• Sittingbourne
• Burton-on-Trent 1
• Burton-on-Trent 2