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Saturday, April 27, 2024

Toys R Us is back and expanding

New Toys R Us concessions are planned to open in WH Smith shops during 2024.


Toys R Us at Gateway Retail Park in Reading. 2nd September 2022
This was the sign at the Toys R Us shop unit at Gateway retail park in Reading, Berkshire in September 2022. It looked to be in great condition and most of the signage and branding was still on display. This particular branch of Toys R Us was open for five months before the brand ceased trading in the UK

While the last of the original Toys R Us stores in the UK closed on the 24th April 2018 the brand returned to the UK in 2022 with an online presence, and further expanded in 2023 with the opening of nine concessions inside WH Smith.

The plans will see 30 Toys R Us concessions opening in WH Smith shops during the year.

My first job while at university in the year 2000 was as one of Geoffrey's helpers at the Luton store. I worked on the video game and electronics section.

It's been very interesting to find that there are still remnants of the brand on some retail parks in the UK and we've visited a number of these closed, abandoned, derelict and demolished Toys R Us locations on our travels.


Lost Toys R Us Stores


My book about Lost Toys R Us Stores is available to buy from Amazon.

There were once 105 Toys R Us stores in the UK. The business ceased trading in 2018 and all of the shops closed.

It is still possible to find traces of the brand on some retail parks and shopping centres around the UK.

The book takes a look at some of those old stores between 2019 and 2021.

Buy Lost Toys R Us Stores on Amazon.

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